Xilinx announced the appointment of Iain Morris, as executive vice president and general manager of the advanced platforms group (APG), reporting to Xilinx CEO Wim Roelandts. At the helm of APG, Morris will lead divisional teams responsible for development and delivery of high-end solutions, building upon the company's Virtex FPGA platform. Most recently, Morris was senior vice president with AMD with responsibility for the digital media and pervasive computing group. Before joining AMD, he served as senior executive and corporate officer at Hewlett-Packard. Morris began his career at Motorola.